Basis participate in a panel debate at the MRS BIG Conference

On how we can get the most out of ‘mobile as a research tool’
Basis participate in a panel debate at the MRS BIG Conference
Mark Bagnall, Head of Innovation, took part in the panel debate on 'mobile as a research tool' yesterday (29th June 2017) at the MRS BIG conference. Drawing on our self-funded work into this topic, Mark argued that mobile is and will be a great research tool but we have to make it work. One can't assume that a simple switch to mobile will improve representation, accuracy, or engagement.